Philosopheat
Barcelona
The real food philosophy in Barcelona
Philosopheat, a specialty coffee and real food restaurant from Argentina came to VASTA to establish their specialty coffee and real food restaurant in Barcelona.
Services
Re-branding
Social Media Strategy & Management
Visual Design (stickers, posters, menu)
Content Creation (Photography & Video)
Ok but first, branding (and coffee)
Philosopheat is a well-known brand in Buenos Aires but it needed to attract a local audience. So after identifying their Buyer Persona, we adapted their visual branding to fit the design-centric audience of the city, which played a significant role in their recognition and success.
Then, action
In less than a year, we grew Philosopheat's following from 0 to 5000 followers through our consistent and engaging social media content. We are on our way to establishing their presence in Barcelona's highly competitive food and beverage scene.
We created photography and vídeos that would appeal to our buyer persona, maintaining the aesthetic that they use - natural and direct light.
Results that matter:
From 0 to +5000 followers in 1 year
