Central Placeres Argentinos
The game of pleasure food
Central Placeres Argentinos approached Vasta to improve their social media presence. We created a more playful and engaging look for their brand, which included games as part of our strategy, following the concept of gamification in brands. This helped Central stand out from its competitors and increase its engagement with its target audience.
We also created unique creative designs for Central's stores in Barcelona and Madrid, which helped showcase the brand's products and brought attention to their stores in these locations.
We also worked on an ads campaign targeting Central's ideal audience to increase their reach and visibility among potential customers in the area.