EDAN STUDIOS
Joy of movement.
EDAN STUDIOS is a multi-boutique studio in Balmes 28, Barcelona with a HIIT (TRIB3), Dance, and Pilates Reformer offer. Its owner, Anna Lewandowska, is an influencer, sportswoman, and businesswoman with a big presence in Poland and more than 6 M followers.
They came to us for a 360° Digital Marketing Strategy Launching Campaign: Website Design and Creation, Creative Concept, Opening Shooting Production, Ads, Organic Social Media, Email Marketing, Digital Marketing Strategy, Influencers & Partnerships.
Their objective is to become the leading multi-boutique studio in Europe, a multi-disciplinary and versatile offering in Barcelona.
First, strategy and creative concept.
To begin with, we worked on a Creative Concept for the Studio opening. We executed an Audio-visual Launch Production, Management, Script, and Art Direction in a 2-day shooting production.
We also crafted a 1-year marketing plan complete with objectives, strategies, tactics, and KPIs. We established a robust brand strategy and initiated novel and engaging digital marketing actions tailored to gain brand awareness and resonate with their potential target audience.
Services
Social Media Strategy & Management
Email Marketing
Visual Design
Social Media Ads
Content Creation Art Direction
(Photography & Video)
Influencers & Partnerships Strategy
Digital Marketing Strategy
Creative Concept
Website Creation & Design
Copywriting creation
Results that matter
Currently, we are growing EDAN STUDIOS’ presence across all platforms through personalized planning. We're enhancing their Instagram community, and fostering customer loyalty through email marketing. We've developed an ongoing Ads strategy, both general and tailored to specific campaigns, across different networks.
Additionally, we're planning event-related initiatives and managing influencers and content creators for the big opening of the studio.
Our priority is to produce content that continually connects the brand with its audience.
In 4 months, we have:
Created Spanish, English, and Catalán copywriting for the Website.
Design, UX & Project Management of the Website.
Art direction and shooting production.
Launched Social Media Ads.
Launched Instagram account and increased followers by more than 100%.
Reached more than 1M new users.
A ROAS of more than 6.
